PULSE – How This Guide Works

Reflecting upon feedback and my research on exemplar works, I decided to add more information to my home page. Originally, my site just featured the top image, however I have now made it parallax scrolling, in order to relate to contemporary website trends and to provide users with more information about the PULSE…home.png

This addition allows users to find out more about the guide before they have to register, it clearly explains that it provides 15 week marathon guides that integrate Strava. Reflecting upon existing works and contemporary design trends, I decided to add icons to support the text in order to make it more visually appealing.

Initial Research

I looked at existing training guides for inspiration for my graduate project. I choose to review Nike and Asics as they are a highly popular fitness brands.

Screen Shot 2016-05-28 at 15.39.38

Nike+

Pros
-displayed in a unique way with the use of seven coloured squares clearly showing the set runs for each week

Cons
-quite a large amount of text used
-relies on users to remember their training progression (what week/day they are on)

Screen Shot 2016-05-28 at 15.42.50.png

Asics

Pros
– personal plans based on users running experience
-use of little text, making the plan clear to follow
-shows users progression

Cons
-displayed in the traditional table style design

 

Surreal Photography

I have explored the concept of surrealism further by researching some surreal photography pieces. Here are some pieces that stood out most to me, I will analyse what I like about each one and relate them to my idea for my interactive piece.

photo surrealThis piece is by Ronen Goldman, it features a man obstructing apples that are flying towards him with an open umbrella. Goldman turns fantasies into works of art – ‘photo-dreams’. This piece was in fact inspired by Magrittes’ paintings, after Goldman went and visited the Magritte Museum in Belgium. I like the simplicity of this idea, and it has highlighted to me how simple ideas can be just as effective. It has quite a humorous effect and is very eye catching. The surreal element of the addition of the flying apples really helps to make viewers look deeper into the image, in order to understand what it being represented.

surreal

This piece is by Slinkachu, it stood out to me as it is very unique and unusual. It features miniature people having a ‘Tug Of War’ with a £10 note. The use of tiny people in his photography really helps to blur the boundaries between the real and the imaginary, hence show surrealism. This idea is again quite simple, but it has a strong effect, of which engages viewers deeper into his street photography. Slinachu uses everyday objects that are found in the streets and incorporates tiny people to create imagined scenes/stories, for example, skating on orange peel, shooting a bee etc.

EgarementsThis piece is by Cerise Doucède, her photography features flying objects that relate to the scene.Cerise says in her photography, ‘The imagination takes precedence over reality, the invisible becomes visible.’ In this piece, the couple are having breakfast in bed and there are various flying plates, mugs, cutlery and foods. I really like her photography as again it is very unique and interesting. It relates really well to my piece as likewise, I plan to have flying objects. The surreal element of the flying objects undoubtedly make the piece more intriguing and engaging.

From looking at surreal photography, it has really helped to inspire me for my piece. It has given me more ideas as to the objects that I could include in my piece. From looking at Ronen Goldman’s photography, I could incorporate animals or foods as the gravitating object in my piece. From looking at Slinkachu, I could include tiny people in my piece, which also relates back to Margrittes surreal artwork. I could have the people carrying out different activities, whether it be different sports or different activities relating to the media school (on laptop/filming/radio presenting). Finally, by looking at Cerise Doucède, I could relate the falling objects to the public space and have objects such as phones, laptops, cameras etc, or could relate the objects specifically to Digital Media Design and have objects the relate to the course, such as mac and adobe icons. By exploring surreal photography, it has made me realise more about how I could use surrealism in my piece. I have learnt that the piece doesn’t need to be highly complex as these pieces all show how simple ideas/concepts can be very interesting and engaging. Each piece is very unusual and unique, of which I want my piece to be. This will hopefully help it to stand out in the public space and encourage users to explore deeper into the piece and interact with it.

References:

Goldman, R, 2014. Ronen Goldman [online]. Available from: http://www.ronengoldman.com/?gallery=surrealistic-pillow-project-gallery [Accessed 9 Dec].

Slinkachu, 2014. Slinkachu [online]. Available from: http://slinkachu.com/home [Accessed 9 Dec].

Doucède, C, 2013. Cerise D [online]. Available from: http://cerisedoucede.fr/portfolio/egarements-4/ [Accessed 9 Dec].

Surrealism – History, Influences and Characteristics

The surrealist art movement emerged in the 1920’s; it is believed to have stemmed from the Dada art movement. ‘The idea of the Dada movement was to go against traditional art and all for which it stood’ (arthistoryarchive 2014).

Dada: ABCD by Raoul Hausmann (1920)

hausmann-3Cubism: Weeping Woman by Pablo Picasso (1937)

PabloPicasso-Weeping-Woman-with-Handkerchief-1937

Expressionism: Starry Night by Vincent Van Gogh (1889)

van-gogh-vincent-starry-nightSurrealist artists use elements and techniques inspired from Dada, Cubism and Expressionism (examples shown above). This shows the importance of looking at history, of which I have studied for my theory module, as it allows exploration into different art movement, how they began, its influences and evolvement over time. Some of the key characteristics of surrealist art are:

-juxtaposition of objects that would not normally be together
-repetition of objects
-varied object scaling
-simple titles of work

Surrealism: Golconda by Rene Margritte (1953)

golconda

Surrealism is shaped by emerging theories on our perception of reality, it relates to the blurring distinctions of the conscious (reality) and unconscious mind (dreams). Sigmund Freud, the founding father of psychoanalysis was a key figure, his ideas and theories were strongly embraced by surrealists. His work, titled The Interpretation of Dreams Freud's Iceberg 2(1900),

‘strongly influenced the movement of Surrealism, providing a theoretical basis to unravel the unconscious and thus free the imagination through their work’ (Manoeuvresto 2012).

My interactive piece can relate to surrealism as it features some of the key characteristics listed above. The juxtaposition of the falling shapes blurs users perception of reality, as they would usually just expect to see themselves captured on camera. The addition of the falling shapes is a surreal feature, of which the distinctions between the conscious and unconscious become blurred. The shapes are also repeated and are of various different sizes, another common characteristic of surrealist work.

I feel that it is important to explore the history of surrealism as it has helped to further my understanding of the concept. I have learnt more about the art movements of which influences surrealist work as well as further exploring Freudian theory. Next, I will go on to explore some surreal photography as at the moment I have only looked at artwork. I feel that by looking at some more existing surreal pieces, it can help inspire me for my piece and will allow me to analyse the concept further.

arthistoryarchive, 2014. The Origins Of Surrealism [online]. Available from: http://www.arthistoryarchive.com/arthistory/surrealism/Origins-of-Surrealism.html [Accessed 3 December 2014].

Manoeuvresto, 2012. The Influence Of Sigmund Freud’s Theory Of Dreams On The Movement Of Surrealism [online]. Available from:http://manoeuvresto.blogspot.co.uk/2012/03/influence-of-sigmund-freuds-theory-of.html %5BAccessed 3 December 2014].

Inspirations For Interactive Piece

In order to help me to further develop ideas for my piece, I have been looking at existing interactive motion pieces that interest me. These are the main two examples that stood out to me when carrying out my research. I will analyse what I like about each one and will reflect on how they have inspired me.

I like the fact that this installation is based on pixels, using black and white circles to create silhouette like figures. It captures peoples movements but I feel it is more interesting rather than just being a simple video capture. I like how circles are used to create the figures on screen and think it makes quite a good effect. The use of black and white contrasts the figures from the background and I think that this works really well.

I really like the use of colours in this piece, the black background with bright luminous colours works well and stand out a lot to me. When someone moves, the multiple lines all move randomly, changing size and colour. This piece is more abstract and artistic, and the movement of the person creates a nice abstract visual.

Similarly to these examples, I would like my interactive piece to be on motion and movement. Carrying out this research has been very beneficial and it has really helped me to gain more ideas for my own piece. From this, I have decided that I would like my piece to video capture people as silhouettes rather than being in full detail. By doing this, hopefully it’ll encourage more people to engage with the piece as I’m aware that some people don’t like the idea of being on camera. I would also like to use bright colours, possibly on a black background, to make it eye catching and appealing to users. Relating back to my previous processing workshop, I would like to incorporate the use of objects and vectors into my piece, and the motion of the people can obstruct and alter the direction of the objects. Next, I will go on to produce a post finalising my idea as well as looking at some motion tutorials online.

Hype, 2012. Iris. Available from: youtube https://www.youtube.com/watch?v=qhdG7OltXnU [Accessed 17 November 2014].

Universal Everything, 2013. Nike Flyknit . Available from: http://www.universaleverything.com/projects/nike-flyknit/ [Accessed 17 November 2014].